This top of the page is really smart!
Not only do you understand what the product is about just from the headline (which is hard to pull off) but you also get a video on the side.
That video is REALLY interesting because there are several people talking through out the video and they give you a combination between a testimonial and a product tour... It's SUPER effective!
Check the video for yourself to really understand what i'm referring too.
It's really creative and easy/cheap to recreate!
This is the formula I've used with all of my clients. All you need to do is fill in the blanks!
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Here are a few videos where I breakdown important strategies around messaging, positioning and landing pages
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This is my brutally honest blog on conversion optimization for SaaS. It features 10's of articles around messaing and positioning for SaaS companies.
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This is what I use to write 80% of the copy for all my Landing page projects. If you answer the questions you'll too will be able to right the copy
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I help SaaS Companies convert more visitors into customers through better messaging and positioning
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